Posted on
7/10/2024

Kolsquare, Europe's leading Influencer Marketing technology steps up its expansion by joining team.blue

Kolsquare, Europe’s leading Influencer Marketing technology and Certified B Corporation, is excited to announce its acquisition by team.blue, one of the largest private tech companies in Europe. This transaction is the next step in Kolsquare’s continued expansion in its fast growing industry as it seeks to empower tomorrow's brands with the superpowers of influence.

Team.blue, a leading digital enabler for businesses and entrepreneurs across Europe, is operating in 23 countries—including Austria, Belgium, France, Germany, Italy, and the UK—team.blue and comprises over 60 successful brands in web hosting, domains, e-commerce, online compliance, lead generation, application solutions, and, most recently, social media.

This acquisition marks a significant milestone for team.blue as it expands further into the SaaS (Software as a Service) market, reinforcing its mission to become the most trusted online enabler for businesses and agencies in Europe.

Founded in Paris in 2018 by CEO Quentin Bordage, Kolsquare has grown rapidly, employing over 50 experts to become Europe’s n°1 influencer marketing platform. It provides brands with a data-driven solution for scaling their influencer marketing strategies through authentic KOL (Key Opinion Leader) partnerships. Kolsquare's platform offers sophisticated analytics, a user-friendly interface, and access to an exhaustive database of influencers with over 5,000 followers on six major social networks—Instagram, TikTok, YouTube, Facebook, Snapchat, and X (formerly Twitter)—across 180 countries.

Kolsquare’s all-in-one platform allows marketing professionals to efficiently manage every aspect of their influencer marketing campaigns, from outreach to reporting, while also providing tools for benchmarking performance against competitors through its social listening module.

As a Certified B Corporation, Kolsquare is furthermore committed to promoting responsible influence by championing transparency, ethical practices, and meaningful collaborations. 

By joining the team.blue ecosystem, Kolsquare will continue to lead the charge in promoting ethical practices within the influencer marketing industry, further solidifying its role as a pioneer in Responsible Influence.

“Joining team.blue group is a major step for Kolsquare in our path to becoming the leading Influencer Marketing technology in the world. As a Benefit Company, I also see it as a catalyst for driving positive change at a larger scale than what we managed to do so far on stand alone. One of the largest private tech companies in Europe, team.blue’s culture of innovation and excellence will contribute to creating more value for our clients, and significantly reinforce the achievement of our mission: empowering tomorrow's brands with the superpowers of influence. ​​We are very much looking forward to the coming period,” said Quentin Bordage, Founder and CEO.

Through this acquisition, team.blue’s 30,000 agencies and 3.3 million SMB customers will now have the opportunity to leverage the power of influencer marketing, expanding their digital reach and building stronger brands online.

“We are delighted that Kolsquare is becoming a part of the team.blue ecosystem, providing us with strong exposure to the rapidly growing Influencer Marketing space. Designed with simplicity and intuitive user experience in mind, Kolsquare is the ideal platform for our customers to help drive online success across all Social Media networks, maximizing their marketing ROI’while saving valuable time and energy. This transaction is an important step in our continued commitment to transforming team.blue into a one-stop shop for SMBs and agencies to grow their businesses online,” said Claudio Corbetta, CEO at team.blue 

Kolsquare’s rapid growth across France, Germany, Spain, Italy, and the UK will be further accelerated by team.blue’s resources, enabling continued expansion throughout Europe and beyond. By leveraging team.blue’s capabilities, Kolsquare will drive growth in product development, marketing, and channel access. team.blue will also support Kolsquare's strategic acquisition ambitions, further fueling the company's impressive track record of profitable growth.

ABOUT TEAM.BLUE

team.blue is a leading digital enabler for businesses and entrepreneurs across Europe (Austria, Belgium, Bulgaria, Cyprus, Czechia, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, The Netherlands, Portugal, Serbia, Slovakia, Spain, Sweden, Switzerland, Türkiye and United Kingdom). The company is made up of 60+ successful brands who serve 3,3 million customers. team.blue is a one-stop partner for web hosting, domains, e-commerce, online compliance, lead generation and application solutions, supported by more than 2.500+ experts. team.blue's vision is to make online business simpler by shaping technology and providing customers with innovative online products and services.

About Kolsquare

Kolsquare is Europe’s leading Influencer Marketing platform, offering a data-driven solution that empowers brands to scale their KOL (Key Opinion Leader) marketing strategies through authentic partnerships with top creators.

Kolsquare’s advanced technology helps marketing professionals seamlessly identify the best content creators by filtering their content and audience, while also enabling them to build, manage, and optimize campaigns from start to finish. This includes measuring results and benchmarking performance against competitors.

With a thriving global community of influencer marketing experts, Kolsquare serves hundreds of customers—including Coca-Cola, Netflix, Sony Music, Publicis, Sézane, Sephora, Lush, and Hermès—by leveraging the latest Big Data, AI, and Machine Learning technologies. Our platform taps into an extensive network of KOLs with more than 5,000 followers across 180 countries on Instagram, TikTok, X (Twitter), Facebook, YouTube, and Snapchat.

As a Certified B Corporation, Kolsquare leads the way in promoting Responsible Influence, championing transparency, ethical practices, and meaningful collaborations that inspire positive change.

Since October 2024, Kolsquare has become part of the Team.Blue group, one of the largest private tech companies in Europe, and a leading digital enabler for businesses and entrepreneurs across Europe. Team.Blue brings together over 60 successful brands in web hosting, domains, e-commerce, online compliance, lead generation, application solutions, and social media.

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