Campaign reporting and content collection: flick the switch to autopilot
Impressing your team has never been so easy: Kolsquare’s integrated reporting system manages data collection, analysis and visualization automatically.
Influencer reporting
Report's due? Don't stress!
One dashboard, all info
Raise your game with real time performance tracking
Never miss a beat with our real-time performance tracker. Kolsquare automatically collects all KOL content, including insights on engagement (comments, likes, saves, and shares), audience reach including views and plays, publication counts, impressions, and more.
Automated reporting and content collection
Connect your online shop to boost your business
Follow your social media evolution
Top-Performing KOL Marketing campaigns is a breeze - talk to us to find out how.
Our expert team is happy to show you our software in action and talk through your individual needs and aspirations.
FAQ
An influencer marketing campaign can have several objectives: building brand awareness and visibility, increasing engagement on social media, conversion (sales, newsletter signups, free trials, etc.), or building your brand account community.
The success of KOL marketing is rooted in the audience’s relationship to the KOL. The KPIs — key performance indicators — relate to the quantity and quality of audience interactions, reach and, when sales are the campaign objective, sales tracking and conversions.
Below is the list of the most useful KPIs to consider when evaluating an influencer campaign :
- Engagement
- Engagement rate
- Reach
- Impressions
- Views and plays
- Followers increase
- UGC (User Generated Content)
- CPM