Top 10 brands in the UK by EMV on Instagram

In the global Instagram rankings across all industries, Zara leads with impressive EMV and high engagement levels, fueled by extensive influencer collaborations. ASOS and H&M follow closely, solidifying their impact in the fashion industry through creative campaigns and consistent social media strategies. Gymshark makes a notable mark, especially in fitness and retail, while IKEA shines in the home goods sector. PrettyLittleThing, Marks & Spencer, Charlotte Tilbury, and Dunelm round out the top 10, showcasing the diversity of thriving industries on Instagram, from fashion and beauty to home decor and lifestyle.