Top 10 Haircare brands in Italy on TikTok
This is some text inside of a div block.
Hair care on TikTok in Italy reaches new heights with L'Oréal Professional, an undisputed leader thanks to its captivating content and strategic collaborations. Gisou by Negin Mirsalehi stands out for its authenticity and refined style, attracting a loyal audience. Redken France occupies two positions in the ranking, reflecting the power of its targeted campaigns. Olaplex, well known for its restorative hair solutions, continues to arouse enthusiasm, while Color Wow (US) and Revlon bring a touch of originality and style. GHD and Babyliss (UK) seduce with their technological innovations, and Amika (US) complete this top 10 with her relaxed and vibrant approach.
A ranking rich in creativity and hair trends! 💇
1
L'Oréal Professionnel
258
Mentions
2 365 325
Engagements
Total EMV
6640413
6640413

2
Gisou
636
Mentions
2 608 416
Engagements
Total EMV
3185293
3185293

3
Redken France
110
Mentions
788 218
Engagements
Total EMV
2111031
2111031

4
Redken France
17
Mentions
428 326
Engagements
Total EMV
1166681
1166681

Rank
Brand
EMV
Mentions
Engagements
1
L'Oréal Professionnel
6640413
6640413
258
2 365 325
2
Gisou
3185293
3185293
636
2 608 416
3
Redken France
2111031
2111031
110
788 218
4
Redken France
1166681
1166681
17
428 326
5
Olaplex
371462
371462
78
169 598
6
Color Wow (US)
250267
250267
65
136 196
7
Revlon
249141
249141
3
218 184
8
GHD
177818
177818
89
133 106
9
Babyliss (UK)
156386
156386
6
9 858
10
Amika (US)
98700
98700
32
33 462