Posted on
February 26, 2025

Top 10 jewellery & watch brands in Germany by EMV on Instagram

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Discover the jewellery brands shining on Instagram in Germany. Leading the ranking, PURELEI dominates with an engaged community and inspiring content, followed by ICRUSH, which captivates with its modern elegance. CASIO EUROPE and Schmuckkollektiv GmbH make their mark with iconic designs and strong social interaction. Pandora, true to its reputation, continues to captivate its fans. Brands like CLAIDE Schmuck, Ariane Ernst, and MAINPUNKT illustrate the diversity and creativity of the sector, while Magic Pearl and Wildcat GmbH complete this top 10, bringing a unique touch to the jewellery scene in Germany.

1
PURELEI
10840
Mentions
Engagements
Total EMV
6627097
6627097
PURELEI
2
ICRUSH
6287
Mentions
Engagements
Total EMV
3074715
3074715
ICRUSH
3
CASIO EUROPE
566
Mentions
Engagements
Total EMV
2753258
2753258
CASIO EUROPE
4
Schmuckkollektiv GmbH
7115
Mentions
Engagements
Total EMV
2690701
2690701
Schmuckkollektiv GmbH
Rank
Brand
EMV
Mentions
1
PURELEI
6627097
6627097
10840
1 367 762
2
ICRUSH
3074715
3074715
6287
885 680
3
CASIO EUROPE
2753258
2753258
566
1 448 817
4
Schmuckkollektiv GmbH
2690701
2690701
7115
582 054
5
Pandora
2548435
2548435
1588
985 488
6
CLAIDE Schmuck
1964657
1964657
2634
493 151
7
Ariane Ernst
1487371
1487371
930
350 521
8
MAINPUNKT
1078446
1078446
2974
262 371
9
Magic Pearl
952315
952315
1921
179 707
10
Wildcat GmbH
711147
711147
1554
210 486