Posted on
February 26, 2025

Top 10 luxury brands in France on Instagram

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French luxury shines on Instagram with iconic brands redefining elegance. Leading the ranking, Polène Paris wins hearts with its sophisticated creations and remarkable engagement. Christian Dior Couture and Louis Vuitton continue to captivate with their timeless craftsmanship and iconic presence on social media.

Chanel, with its unmatched charm, and Jacquemus, a true symbol of modernity, also make their mark. The prestigious houses Saint Laurent, Miu Miu, and Gucci impress with bold designs and highly engaged communities. Finally, Céline and Hermès, synonymous with absolute refinement, complete this ranking. Step into this world of excellence and discover how these 10 luxury brands are captivating Instagram.

1
Polène Paris
9698
Mentions
Engagements
Total EMV
27238111
27238111
Polène Paris
2
Christian Dior Couture
15788
Mentions
Engagements
Total EMV
25153326
25153326
Christian Dior Couture
3
Louis Vuitton
12814
Mentions
Engagements
Total EMV
21772429
21772429
Louis Vuitton
4
Chanel
13787
Mentions
Engagements
Total EMV
18600315
18600315
Chanel
Rank
Brand
EMV
Mentions
1
Polène Paris
27238111
27238111
9698
12 529 980
2
Christian Dior Couture
25153326
25153326
15788
14 580 519
3
Louis Vuitton
21772429
21772429
12814
11 623 398
4
Chanel
18600315
18600315
13787
9 074 513
5
Jacquemus
16489783
16489783
7106
9 994 162
6
Saint Laurent
15322675
15322675
7774
7 401 508
7
Miumiu
13965258
13965258
6005
8 516 957
8
Gucci
13742431
13742431
6134
8 732 419
9
Céline
12515982
12515982
8693
6 211 884
10
Hermès
10780040
10780040
10477
4 751 058