Top 10 luxury brands in Italy on TikTok
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On TikTok Italy, luxury brands captivate attention with impactful strategies. Dolce & Gabbana leads the way with over €2.2 million in EMV, confirming its influence on the platform. Christian Louboutin and Christian Dior follow with strong engagement, showcasing their ability to appeal to content creators. ACNE Studios, though less mentioned, manages to make its presence felt. Saint Laurent, Versace, and Gucci remain essential references, while Carolina Herrera, Ralph Lauren, and Ferragamo complete this prestigious lineup.
1
Dolce&Gabbana
118
Mentions
1 693 636
Engagements
Total EMV
2241956
2241956

2
Christian Louboutin
18
Mentions
1 033 826
Engagements
Total EMV
1439719
1439719

3
Christian Dior
214
Mentions
992 080
Engagements
Total EMV
1370902
1370902

4
ACNE Studio
10
Mentions
46 093
Engagements
Total EMV
620041
620041

Rank
Brand
EMV
Mentions
Engagements
1
Dolce&Gabbana
2241956
2241956
118
1 693 636
2
Christian Louboutin
1439719
1439719
18
1 033 826
3
Christian Dior
1370902
1370902
214
992 080
4
ACNE Studio
620041
620041
10
46 093
5
Saint Laurent
607169
607169
77
356 884
6
Carolina Herrera
560303
560303
13
134 103
7
Ralph Lauren
526463
526463
25
480 080
8
Versace
519933
519933
37
301 698
9
Gucci
499579
499579
78
274 896
10
Ferragamo
452165
452165
16
240 660