Top 10 Makeup Brands in Spain by EMV on Instagram
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In Spain, makeup lights up Instagram with brands that captivate thanks to their inspiring content and strategic collaborations. Maybelline dominates the rankings with an impressive EMV and exceptional reach. Charlotte Tilbury and Mac Cosmetics follow with elegance, offering sophisticated campaigns that resonate with beauty enthusiasts. Nyx Cosmetics and Nars stand out for their creativity and modern approach, while Sheglam Official and Kiko Milano highlight daring and trendy styles. Finally, Huda Beauty, Benefit Cosmetics, and Rare Beauty complete this top 10 by embodying unique visions of beauty, reinforcing the influence of makeup on Instagram in Spain.
1
Maybelline
7865
Mentions
Engagements
Total EMV
32023449
32023449

2
Charlotte Tilbury
7794
Mentions
Engagements
Total EMV
18214784
18214784

3
Mac Cosmetics
9891
Mentions
Engagements
Total EMV
16130428
16130428

4
Nyx Cosmetics
5186
Mentions
Engagements
Total EMV
14621713
14621713

Rank
Brand
EMV
Mentions
Engagements
1
Maybelline
32023449
32023449
7865
2
Charlotte Tilbury
18214784
18214784
7794
3
Mac Cosmetics
16130428
16130428
9891
4
Nyx Cosmetics
14621713
14621713
5186
5
Nars
11379094
11379094
5742
6
Sheglam Official
9509072
9509072
6597
7
Kiko Milano
8707107
8707107
5919
8
Huda Beauty
8421889
8421889
5539
9
Benefit Cosmetics
8314644
8314644
4569
10
Rare Beauty
7977986
7977986
3320