Top 10 most mentioned ready-to-wear brands on TikTok

The fashion sector thrives on TikTok, where brands are leveraging creative content to capture immense audience engagement. PrettyLittleThing tops the rankings with a strong EMV and high influencer involvement, closely followed by Boohoo, which maintain significant visibility on the platform. Popular High Street brands like Zara also shine through, generating massive reach and interactions with their trend-driven posts. With fitness-inspired brands like Gymshark and DFYNE making their mark, TikTok has become a hotspot for ready-to-wear brands targeting younger, fashion-forward audiences.