Top 10 perfume brands in France on TikTok

On TikTok, Adopt Parfums Dominates the category scent in France, attracting a large audience thanks to its high EMV and engaging videos. Parfums Juliette has a Gun and Francis Kurkdjian House follow, captivating users with elegant and sophisticated content. Kilian Paris and L'Artisan Parfumeur shine through their originality and their refined storytelling. Ex Nihilo Paris and PARFUMS by MARLY provide a touch of luxury, while GOOD PERFUMER, Bath & Body Works, and Bastille Fragrances complete this ranking by highlighting unique and memorable fragrances.